The Ultimate ClickFunnels Review – Everything You Will Ever Need To Know About ClickFunnels

In this ClickFunnels review I am going to give you everything you need to know about what ClickFunnels is and how it can help you make more money online and in doing so grow both your brand and business.

Most importantly, in this ClickFunnels review I am going to cover all of the features and benefits of ClickFunnels (as well as callout a few limitations) so you can make an immediate and informed decision about how ClickFunnels can directly benefit you!

I hate fluff so let’s dive right in!

So What Is ClickFunnels?

ClickFunnels Review

ClickFunnels is an online integrated sales funnel building software that provides you with an extremely easy to use all-in-one web based solution to meet virtually all of your online marketing needs.

ClickFunnels has taken the internet marketing space by storm in recent years, growing at a breath-taking pace and in turn generating tens of millions of dollars for its founders Russell Brunson and Todd Dickerson.

A funnel – in case you’re not immediately familiar – is simply a series of web pages organized in a specific order to ensure that a visitor can only reach the next page in the funnel by completing the desired call to action displayed on the prior page i.e. you can only get to the next page in the funnel by clicking the button on the current page.

This is very different to a traditional website where visitors have total freedom to click wherever they want to e.g. click the company logo to go back to the homepage at any time or click to view a different page. For this very reason funnels are proven to generate much higher conversions and in turn revenue returns than traditional websites as all of the unnecessary distraction is removed – think NO menus to distract a visitor and cause them to abandon a sale for any reason.

Funnels keep your customers focused on ONE thing. They must buy or leave. Better yet, if they decide to buy then a funnel keeps them in that buying state and continues to present them with enticing offers.

This is powerful stuff and is all designed to specifically do one thing – make you more money.

So What Does ClickFunnels Do Exactly?

ClickFunnels Funnel Builder

Think about ClickFunnels as a landing and sales page/funnel builder that offers a wide range of additional features such as crazy quick and easy ways to build webinar funnels, sales pages, affiliate bridge pages, ecommerce product pages, dynamic shopping cart/checkout pages and more so that you can replace virtually all of your other online tool subscriptions. In doing so you can effectively consolidate everything down into one single monthly plan saving you a bundle in the process.

You can even replace your need to use third party developers!

Imagine having the power to make all of the changes you need directly to your site WITHOUT having to pay or worse yet wait on a developer to do it!

That’s because ClickFunnels provides you with a super easy drag and drop functionality that gives you the power to make INSTANT page changes without needing any technical expertise or coding knowledge.

It literally gives you the ability to magic up web pages in minutes by starting from a blank page or by using a variety of pre-established professional looking templates that you would otherwise be scouring sites like to try and find an over-priced freelance developer on the other side of the world to do for you.

End result? Freedom and no more being handcuffed! Now if you can imagine it, YOU can build it!

Better yet ClickFunnels offers a whole host of additional premium features such as email marketing automation and affiliate program management so you can continue to grow and scale your online business 24/7 through automation.

This my friends is why ClickFunnels is growing as fast as it is – because it is solving a major pain point for digital marketers and entrepreneurs around the world. ClickFunnels is removing the restrictions that would otherwise stop you from turning your dreams and visions into reality.

This Kinda Sounds Too Good To Be True…

Ok. Let me confront this head on.

You may be reading this article and already thinking this sounds either too good to be true or worse yet… this sounds a little like yet another online Get Rick Quick scheme… Am I right?

Well the reality is ClickFunnels has actually only been going since 2014 and has effectively been revolutionizing the online marketing industry. I know these are big fighting words but the proof is already out there!

For starters, they are officially the fastest growing non-VC backed SaaS start up in the world right now.

That may sound like a bit of a mouthful but what that really means is they have used their own sales funnels (i.e. their own product – I love it when people practice what they preach) to become one of the fastest growing businesses in the world WITHOUT seeking any outside capital from investors.

That is testament as to why funnels are just so critical in today’s internet marketing world to the growth of your business and how just one funnel can literally change everything in your business!

Crazier still – did you know that ClickFunnels has already generated in excess of 500 millionaires?

That’s right – they actually created an award called the ‘Two Comma Club’ that has now been received by over 500 people for generating over one million dollars through a single funnel on ClickFunnels.

In fact, they have now had to introduce a higher award for over ten million dollars through a single funnel that has in turn been received by over 20 people!

Still want even more proof?

At the time of writing this article ClickFunnels has over 93,000 users who have collectively created almost 5.5M funnels that have processed $3.9 Billion with a ‘B’ dollars. And these numbers are continuing to go up on a daily basis.

At the end of the day ClickFunnels is a tool not a magic solution but when harnessed correctly and combined with an irresistible offer and a great product or service, it is insanely powerful!

Ok Tell Me More! How Does ClickFunnels Work?

ClickFunnels uses a simple drag and drop editor, similar to website builders you might have seen or used before such as, to allow you to create a landing or sales page very quickly and just the way you like it.

As I mentioned before, you can either use one of their templates to kickstart your design (great for inspiration) or you can design a page from scratch by yourself if you want to control every single detail by building something from the ground up. That choice is completely up to you and really depends more on your personal preferred style of working.

What’s also so powerful about ClickFunnels is that it is backed up by clear analytics and easy to use split testing capabilities.

Not only can you see your stats by funnel to see exactly what’s happening to your visitors, opt-ins and conversions across your funnel step pages but you can also easily integrate tracking code and other platforms with a couple of clicks.

This makes it very easy to install things like Facebook pixel code for retargeting purposes or to add an outside payment gateway (e.g. Add Stripe for free) or an external auto-responder (e.g. GetResponse) if you are already using other services that you’d prefer to keep.

Upsells, Downsells and Everything In Between

ClickFunnels Upsells and Downsells

As we have established, ClickFunnels helps you to build… wait for it… funnels!

That means you can easily control the pages you want to be present in your funnel as well as their specific order.

It also means you can hook a customer with a low commitment offer on the front-end and then present them with a series of more valuable offers as they progress through your funnel. Better yet those offers are sold as 1-Click upsells i.e. the visitor only puts in their credit card info ONCE and can then continue to make additional purchases throughout the rest of the funnel with one click of a mouse. Magical.

You can even customize which page they see next based on which actions they took on the prior step.

All of this simply means you have the ability to test and optimize your funnel to provide you with the highest potential order value and make the most out of every single visitor you send there.

Only looking to collect leads? Not a problem. ClickFunnels can also be used for lead generation.

Actually to put it even more simply – if you are looking to generate a lead or make a sale (i.e. have a business) in any industry then ClickFunnels can work for you!

Can ClickFunnels Do Membership Sites?

ClickFunnels Full Membership Capabilities


ClickFunnels also gives you the ability to do membership sites.

This means you can even use ClickFunnels to build out private members areas for digital product downloads or to host your very own video courses.

Digital courses are one of the most lucrative areas for digital marketers today and ClickFunnels provides you with everything you need out of the box to host your very own course!

You have to realize that continuity programs and digital products can drastically increase the profitability of your business!

How much would your business change if your existing customers were paying you month after month with no additional sales effort on your part?

Are you starting to see just how insanely powerful ClickFunnels is now..?

Can I Create A Webinar Funnel Using ClickFunnels?


In fact, I’d go as far to say that I do not know of an easier way to setup a webinar funnel than by using ClickFunnels as you can do it all from one place.

What Types of Funnels Can I Build in ClickFunnels?

All sorts!

ClickFunnels Has Every Funnel You Can Think Of

Given that you can create a funnel from scratch the sky is the limit here but the following types of funnels can be made from pre-made templates:

  • Auto Webinar Funnel
  • 2-Step Tripwire Funnel
  • Bridge Funnel
  • Sales Letter Funnel
  • Summit Funnel
  • Ask Campaign Funnel
  • Homepage Funnel
  • Video Sales Letter Funnel
  • Survey Funnel
  • Reverse Squeeze Page Funnel
  • Storefront Funnel
  • Webinar Funnel
  • Product Launch Funnel
  • Cancellation Funnel
  • Invisible Funnel
  • Hero Funnel
  • Membership Funnel
  • Application Funnel
  • Live Demo Funnel
  • Lead Magnet Funnel
  • Squeeze Page Funnel
  • Daily Deal Funnel

Don’t worry if you don’t yet know what all of these different funnel types mean, ClickFunnels provides you with different explanations and help tutorials.

They even breakdown into a recipe style cookbook so you can easily follow along and get your funnel built!

The main thing is that ClickFunnels has all different funnel types covered and you can even filter based on your industry:

  • Author / Speaker / Coach / Consultant
  • Professional Services
  • Retail
  • Ecommerce
  • B2B
  • Network Marketing
  • Other

Or the purpose of the funnel:

  • Generate Leads
  • Sell A Product
  • Create An Event
  • Other

Whatever your funnel need, its available directly with ClickFunnels.

So How Does The ClickFunnels Page Designer Work?

ClickFunnels Has Easy Drag And Drop!

Glad you asked 🙂

Whether you choose to go with one of ClickFunnel’s pre-made templates or build your own, you will quickly get used to the ClickFunnels page editor. In fact it’s probably considered their most helpful feature and is a very good reason why you should go grab a free 14 day trial to see just how easy it is for yourself.

In a nutshell, the ClickFunnels page editor allows you to effortlessly add a bunch of elements to your page such as images, videos, headlines, text boxes etc with a few clicks so that you can very quickly create pages that allow you start collecting leads and making sales.

You have complete control and can simply click, drag and move elements around on the page.

No more compromising or being told something cannot be done. You have everything you need to make it look the way you want it to.

This is why so many people love ClickFunnels because it is user friendly and intuitive even if you have never built a website before and do not even know a single line of code!

What Is ClickFunnels Backpack?

ClickFunnels Backpack

ClickFunnels has a proprietary feature in its premium plan called Backpack that allows you to create your very own affiliate program to help you sell your products!

This really starts to set ClickFunnels apart from all other platforms and you would be wise to not underestimate just how complicated this would otherwise be for you to do!

ClickFunnels makes affiliate programs a breeze to set up and provides you with a capability to scale your business through new channels by leveraging affiliates to maximize each and every launch!

Better yet affiliates are performance based so you are only paying your affiliates if they are making you sales! Behind the scenes ClickFunnels does the rest so you can focus on what matters most. Nice and easy. 

What Is ClickFunnels Actionetics MD?

ClickFunnels Actionetics MD

Another premium feature of ClickFunnels is something called Actionetics MD.

This may sound like a futuristic sounding name but it comes with a very rich set of additional features that are available for you to use right now. Most noticeably is something called Action Funnels.

Action Funnels are a set of automated steps that you can establish within Actionetics MD to effectively kickoff a pre-determined sequence based on a specific action someone took in your funnel.

For example: lets say you have a visitor come to your frontend opt-in page and provide their email address.

Within Actionetics MD, you can create an action funnel that then sends that new visitor a series of emails and other communications such as SMS messages over the course of the next week to directly promote your product or service and send them back to your funnel (or a completely new one)

The opportunities are endless here and it provides you as the marketer with an insanely powerful suite of automation tools designed yet again to make you more money.

Better yet by using Actionetics MD you can cut back on having to have a whole bunch of other individual service subscriptions saving you money along the way.

What Third Party Services Can I Integrate with ClickFunnels?

This is an area that is changing all of the time as new integrations continue to get added but at the time of writing there are close to 40 in total across 6 different integration categories:

  • Actions
    • Facebook
    • SlyBroadcast
    • ZenDirect
  • Delivery
    • ShipStation
    • Shopify
  • Email
    • AWeber
    • Constant Contact API
    • ConvertKit API
    • Drip
    • GetResponse
    • GVO Pure Leverage
    • HTML Form
    • HubSpot
    • Infusionsoft API
    • Infusionsoft API V2
    • Mad Mimi API
    • MailChimp
    • Market Hero
    • Maropost
    • OfficeAutopilotTagging
    • Ontraport
    • Sendlane
  • Messaging
    • Facebook
    • Facebook Pages And Messaging
    • PushCrew
    • SlyBroadcast
  • SMS
    • Twilio SMS
  • Webinar
    • EverWebinar
    • GoToWebinar
    • GoToWebinar Form
    • WebinarJam
    • WebinarJamRedirect
    • WebinarJamStudio
    • Zoom

You can also use Zapier with your funnels to drive automation for non-supported integrations e.g. You can setup a ‘zap’ for every time a new order is placed to automatically add the customer and order info to a web-based Google Sheet.

Pretty nifty right?

What Are Share Funnels in ClickFunnels?

ClickFunnels Share Funnels Are Awesome

One of the coolest features of ClickFunnels bar none is the concept of Share Funnels.

As the name suggests, a Share Funnel is a dedicated URL link to a specific funnel that has been created in another user’s ClickFunnels account that can then easily be shared i.e. I can create a funnel in my ClickFunnels account and by just giving you a URL link you can easily import the funnel with one click completely pre-made into your ClickFunnels account.

Just like that you now have full and unrestricted access to my well designed high converting funnel!

This is not only extremely convenient for sharing across accounts but is effectively marketing gold for all you affiliate marketers out there as you can provide insane amounts of value to your audience and make commissions along the way (more on that later)!

You can literally build a funnel once and then share it with everyone you please.

This really is a fantastic feature that makes sharing funnels an absolute breeze.

Alright It All Sounds Unbelievably Awesome But How Much Does ClickFunnels Cost?

Trial ClickFunnels For FREE Before You Buy

As with most online platforms, the cost will depend on which plan you decide to go for.

Before you make a decision, the first thing you should do is a sign up to a FREE 14 day trial so you can get used to the features available to you.

That said, there are two primary plans for you to choose from:

ClickFunnels (sometimes called StartUp) and Etison Suite (sometimes referred to as the Full ClickFunnels Suite).

The ClickFunnels Plan provides you with up to 20 funnels, 100 pages, 20,000 visitors and 3 custom domains. It costs $97 a month.

The Etison Suite or Full ClickFunnels Suite has NO limits so you can created unlimited funnels, with unlimited pages and traffic. You can create funnels to your heart’s content. This plan does cost $297 a month BUT it also gives you Backpack and Actionetics MD, the benefits of which are highlighted above.


Which ClickFunnels Pricing Plan Is Right For Me?

This will depend entirely on where you currently are with your business and your attitude towards investing in yourself.

If you only plan on having a small handful of funnels then the ClickFunnels plan is probably sufficient for you at this stage and you can of course upgrade at any time.

Conversely if you want to do high volume, import a bunch of Share Funnels (that use up your funnel quota) or make the most of the awesome features of Actionetics MD and Backpack then I suggest you cut to the chase and just go with the $297 a month plan.

If you already have an auto-responder or email marketing platform such as GetResponse then you can take the lower plan and keep your email marketing separate, which in turn will probably save you a little bit.

That said – remember – ClickFunnels is improving all the time and at some point I think the benefits of having all of your marketing tools fully integrated under one roof with a flat rate monthly fee is going to outweigh fragmenting everything out into different providers and subscriptions.

What Is The Best Deal On ClickFunnels?

While you can of course try ClickFunnels risk-free and totally FREE for 14 Days by going HERE…

The best deal on ClickFunnels is actually designed for those who are ready to take massive action and commit.

If you do this – you will not only reap MASSIVE savings on the cost of ClickFunnels over the course of 1 year but also get access to some amazing training that will drastically increase your chances of successfully launching your first funnels right out of the gate.

You can do this by signing up for the Funnel Builder Secrets package that you can find after the amazing training on this page

It will save you an absolute bundle and likewise accelerate your learning like nothing else.

It is after all in fact the very same offer that I personally signed up to ClickFunnels with! 🙂

How To Get ClickFunnels For ‘Free’

While ClickFunnels is of course a paid software… How could ClickFunnels in theory cost you nothing?

Well, first of all it’s a platform that is going to help you make a lot more money so in a sense it should really already be paying for itself out of its own additive generated gains.

On top of that however, the ClickFunnels affiliate program is highly competitive. This means that if you refer them customers they will also pay you a portion of their monthly subscription revenue for as long as they remain active customers!

If you were to refer just a handful of customers this way (think about who you already know who could instantly benefit from sales funnels) then the revenue share on those customers alone could more than pay for your very own $297 a month unlimited plan.

In fact keep referring customers and you can start to create your very own passive monthly income right through the ClickFunnels affiliate program. Cool right?

What About ClickFunnels Support?

You can tell a lot about a company by how much resource they allocate to Customer Support.

ClickFunnels is no exception and holds a large and growing in-house team of support resources to assist you with your questions, no matter how big or small.

Is there sometime a delay in responding? Sure.

Is ClickFunnels support perfect? No, but they do seem to actually care that you are successful.

To be honest it appears as though ClickFunnels is growing so fast that even they are trying to keep up.

What’s awesome however is the community that ClickFunnels has also built around their product.

There’s now a Facebook group with over 200,000 members and this can be one of the quickest ways to get help with technical questions, find inspiration through the success stories of others, make new contacts, heck even find new business!

What Are The Limitations Of ClickFunnels?

Is ClickFunnels perfect? No but it’s the closest thing available in the market right now and if you take the higher plan on top then virtually all limitations you might face with other other funnel builder products are removed.

I also know ClickFunnels can seem a little pricey at first but it’s really not when you think about it.

If a funnel can change the financial direction of your life, isn’t it worth a monthly investment? Especially when it comes with an awesome community of supportive entrepreneurs, insanely good training and amazing events.

ClickFunnels Review – Summary

If you have read this whole review then you will know by now that I am a huge Russell Brunson and ClickFunnels fan.

ClickFunnels, in my humble opinion, provides you with a one-stop-shop for all of your digital marketing needs and it is getting better all of the time.

If you are serious about internet marketing and making money online then for me ClickFunnels is an absolutely must-have tool.

It is proven, backed by a great products and has its own thriving community. It’s here to stay and if you use it right, it may just change the financial trajectory of your life.

As Russell Brunson would say…

You’re One Funnel Away.

Got Even More Questions?
Here Are The Most Common ClickFunnels FAQs

Jeez some people are always looking for even more info! While you hopefully agree that I have given you a ton of value already, here comes a little more info for you to close things out!

  • Is there a free trial? Can I try before I buy?
  • Do I have to pay for updates to ClickFunnels?
    • No! All new updates and templates come to you for FREE when you are an existing customer. As ClickFunnels is cloud based these updates are also instant!
  • Do I have to install anything?
    • No! Login and go. You’re all set as soon as you have an account.
  • Are my funnels secure?
    • Yes! No plugins to worry about, your funnels and members areas are secure
  • Can ClickFunnels handle the load?
    • Yes! ClickFunnels is on the world’s largest public cloud cluster backed by Amazon. It does not matter how much traffic you send, they can handle it.
  • How long is the commitment? Are there any contracts?
    • NO long term contracts or commitments, billing is month to month
  • Who owns the data?
    • You do! Any content is 100% owned by you.
  • Can I speak to an actual human being if I have questions?
    • Yes! ClickFunnels has a support team that works 24/7. You can get to support from within the ClickFunnels tool or reach out to other users in the Facebook group
  • Can I host the pages myself?
    • ClickFunnels hosts all of the pages to ensure all updates are passed to everyone at the same time.
  • Can I cancel ClickFunnels at any time?
    • You’d be mad to do so, but you can cancel at any time from within the tool. You don’t even have to speak to someone.
  • If I cancel ClickFunnels will I lose my data?
    • Your data will be inaccessible if you cancel but you can download your contact data as a CSV before then.
  • Can I integrate my favorite autoresponders / shopping carts into ClickFunnels?
    • Yes! See my integration section above!

Happy Funnelling Friends!